UTRECHT, Netherlands, PARIS, France—January 15, 2024 — ODMedia, the global provider of digital media services, is thrilled to announce its acquisition of Pixagility, a renowned French content services company operating in France and Africa (Côte d’Ivoire). This strategic move underscores ODMedia’s commitment to becoming the prominent European and African leader in the digital video entertainment landsc
By bringing together ODMedia’s wealth of industry expertise with Pixagility’s service portfolio, this collaboration is poised to address the evolving demands of the media and entertainment landscape. The integration of Pixagility’s local expertise and ODMedia’s global capabilities will empower the newly formed affiliation to provide unparalleled services to clients in France, Africa, and beyond.
« We are thrilled to welcome Pixagility into the ODMedia family, » said Sjef Pijnenburg, CEO of ODMedia. « This acquisition strengthens our presence in France and Africa and accelerates our ability to deliver exceptional services to clients worldwide. It’s a synergy of strengths that will drive innovation and elevate our service standards. »
The acquisition is strategically intended to amplify the strengths of both companies to provide a more comprehensive, one-stop solution for customers. Together, they will offer a complete suite of services to content owners, Over-The-Top (OTT) platforms, TV channels, telecom operators, and internet players.
Both ODMedia and Pixagility will continue to operate independently, with Pixagility maintaining its headquarters in Boulogne, France. Philippe Monzein will continue as Managing Director of Pixagility and will report directly to William Linders, Managing Director of ODMedia.
« Joining forces with ODMedia is a testament to the shared vision and values of both companies, and we look forward to delivering enhanced value to our clients through this exciting partnership, » added Philippe Monzein, Managing Director of Pixagility.
Established in 2004, ODMedia has strategic partnerships with all the global OTT platforms and has been awarded ‘preferred partner’ status by iTunes. It is a Netflix Preferred Fulfilment Partner, recognizing its ability to provide one of the lowest redelivery rates in Europe. In addition to offering the full range of technical delivery services, ODMedia acts as an aggregator for the major platforms, providing digital rights management, monetization, target audience development, and cross-promotion. It also manages linear and non-linear channel playout for SVOD, AVOD, and TVOD.
Since February 2023, Dutch Capital A Investment Partners has acquired a minority stake in ODMedia. CapitalA assists ODMedia in its M&A strategy. The goal is to strengthen ODMedia’s position in Europe and Africa.
ODMedia, the international content services, aggregation, and processing company for on-demand media, has been rapidly expanding to meet the evolving needs of its clients worldwide. In addition to offering the full range of technical delivery services, ODMedia acts as an aggregator for the major platforms, providing digital rights management, monetization, target audience development, and cross-promotion. It also manages linear and non-linear channel playouts for SVOD, AVOD, and TVOD.
Pixagility, the Global Hub for Francophone and African content, offers an innovative multi-service video platform that supports its customers in promoting their video content. Pixagility works with TV channels, telecom operators, and Internet players who want to implement new and innovative video services.
About: Capital A Investment Partners:
Capital A is an independently managed private equity firm with a history tracing back to 1982. The funds currently managed by Capital A are committed, amongst others, by LGT Capital Partners and ABN AMRO as cornerstone investors. Other fund investors include: Alpinvest, European Investment Fund, and Rothschild Five Arrows. Capital A invests in companies in the Netherlands and Belgium that have a strong growth outlook (whether autonomous or acquisitive).